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DL Flat leaflets are a tried and tested marketing tool. They are sometimes used to contain enticing offers. If you design an attractive leaflet with a clever message people will want to read it.
Printed on Matt, Satin, Gloss or Recycled
Punchy marketing works best with this format. Brand like A6 because it reduces their production costs. But many people don't realise the other great advantage of an A6 flyer. It forces them to focus on their key marketing information.
A lot of brand regard A5 as the perfect size, small enough to fit into somebody's pocket but large enough to get your point across to the customer. Because A5 leaflets are so easy to hold people are naturally inclined to pick them up and engage with your marketing.
There are two big benefits with using A4 leaflets, The first is that you can go into more detail than you would if you used smaller leaflets, The second is that a lot of your prospects will instinctively keep hold of your leaflets because they fit very nicely alongside with the rest of the A4 documents.
A3 Flyers can be used as posters. Go Large, Go Confident, Stand Out, A3 leaflets make a massive statement, Guess what? They're meant to, It's human nature to look at things that are bigger and bolder.
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